A new transaction vehicle

by Joseph Rueter

You don't want to pay for certain things with a credit card.  Consider a sausage from a street cart. You want the sausage but you don't likely want to pay for it with credit. Cash is easier.

So also with things online.  You want the expertise of a specialist customer service agent or a specific technologist, and you'd pay for it, but you don't likely want to pay for it with your credit card or deal with the "cart" and "checkout" process. _____ is easier.

There is a new transaction vehicle opportunity. What is it?